In 2015, as we were starting to make plans for Cause I Run, I participated in a startup accelerator for sustainable fashion startups, Factory45. At the time, I needed a road map for things like: how to find fabrics, how to work with manufacturing facilities, and the like.
When I learned that it was possible to create athletic wear with recycled and sustainable materials, I was pleasantly surprised. Then, a little shocked – if this was true, why weren't major brands using these materials, and if they were, why wasn't I hearing about it?
I am already an environmentally conscious person, but I decided then to dig deep and commit to sourcing sustainable fabrics for Cause I Run's activewear. Right now, our pieces are mostly made from fabrics that are at least 50 percent recycled polyester; two of our pieces specifically are made from rPET – recycled polyester made from plastic bottles.
We started to get the word out about Cause I Run, and a friend of the founder did some research on rPET and why it's valuable. Here's her Facebook post about it, shared here with permission:
Thanks, Gemma, for the primer on rPET! Want to learn more? Check out our post on ShopEthica, The Athlete's Guide to Sustainable Fabrics.